How do you land government contracts?

As European governments pour more money into defence, AI, energy and other strategic technologies, public-sector contracts are becoming an increasingly important prize for the continent’s startups. But selling to government is a very different proposition from winning a corporate customer, with lengthy procurement processes, complex regulation and political priorities all standing between founders and a deal. The panel digs into what it actually takes for startups to land government contracts, how founders can navigate the public-sector procurement machine, what governments need to do to make it easier for innovative companies to compete — and whether becoming a government supplier could make you one of Europe’s nexttech champions.