Mass marketing doesn't work. Here's how to reach your audience.

30 Sept 2026
Stage 2
Stage 2
As marketing channels become more crowded and audiences harder to reach, throwing more money at mass marketing is becoming a less reliable route to growth. This panel will look at how companies are finding and engaging the audiences that matter, and turning attention into customers. 

This conversation will look at what is and isn't working, anecdotal stories from founders and their investors, and practical advice to get your company infront of audiences. 

Speakers
Keji Mustapha
Keji Mustapha, CMO - Partech
Deirdre O'Neill
Deirdre O'Neill, Cofounder - Hertility Health
George Proud
George Proud, Cofounder and CEO - Gendo
Éanna Kelly
Éanna Kelly, Contributing Editor - Sifted