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Jada Balster

Jada Balster

VP, Global Marketing, TravelPerk

Jada Balster is the VP of Global Marketing at TravelPerk, a rapidly growing SaaS platform revolutionizing business travel and expense management. With almost 20 years of experience leading marketing teams at global companies like S&P Global, Workfront, and Adobe, Jada has a proven track record of scaling teams, building impactful brands, and driving significant revenue growth. 

A recognized leader in marketing, Jada was listed as number 4 of B2B marketing’s “Top 20 Women in Tech” by The Drum. Passionate about fostering innovation and growth, she serves as a judge for the B2B Marketing Awards and The Drum Creative Awards.

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